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Trump project’s newest strategy: A data-generating dirigible


American Politics

Trump project’s newest strategy: A data-generating dirigible

The campaign is exploring the possibility of holding contests that would allow winners to fly in the blimp. The idea is partly aimed at generating voter data. The blimp invites onlookers to text the word “Fly” to a Trump 2020 mobile number and join the campaign’s list of supporters. With their contact information on file,…

Trump project’s newest strategy: A data-generating dirigible

The project is exploring the possibility of holding contests that would permit winners to fly in the blimp.

The concept is partly focused on generating voter information. The blimp invites observers to text the word “Fly” to a Trump 2020 mobile number and sign up with the campaign’s list of supporters. With their contact information on file, the campaign will then have the ability to connect to advocates to ask for their votes and contributions. The reelection effort has invested months motivating backers to text into the number, including through a digital marketing push.

Flush with cash, the president’s aides are looking for out innovative methods to advertise before the start of the general election project. They have actually flown aerial banners above cities where Democrats are holding arguments, and last month aired a pair of commercials during the Super Bowl. They also just recently aired TV ads in Arizona, Colorado, Nevada, and New Hampshire that draw on video of his just-held rallies in each of the states.

Set to positive music, the ads strike patriotic themes while the president notes his administration’s accomplishments and trumpets his new slogan, “The best is yet to come.”

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And this past week, the reelection campaign revealed its newest development: shops in metropolitan areas committed to courting African American citizens. The stores will distribute literature promoting the president’s record on issues of value to the black neighborhood and will sell product embroidered with the word “woke.”

Buoyed by a considerable small-dollar device, the project is resting on a massive pile of money. With Democrats still locked in a fight for the celebration’s election, the Trump political operation reported having over $200 million on hand through the end of January.

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